Product Marketing Manager at Overblog
Paris Area, France
Product Marketing Manager at Overblog
Paris Area, France
Social Media, Online Video, Internet Advertising, Video Game, R&D, Innovation
(Privately Held; Internet industry)
December 2009 — Present (1 month)
(Internet industry)
June 2004 — Present (5 years 7 months)
Active blogging in French since 2003 (Platforms: Blogger, Dotclear).
Involved in several influence management operations (Nike, Xbox, Microsoft, Samsung, Diesel, etc).
Extensive knowledge in Community Management, Blogs and Social Networks.
*URL : http://www.whiteblog.net
(Privately Held; Internet industry)
January 2009 — June 2009 (6 months)
Managing advertising sales projects, consulting for bespoke operations, providing support to advertising integrations (display, in-stream, home page branding), reporting ad performances to media agencies.
In charge of launching the first web reality show on Dailymotion: Endemol Surf Camp (2,000,000 video views)
* http://www.dailymotion.com/sunnydsurfcamp
(Privately Held; Internet industry)
June 2008 — August 2008 (3 months)
Managing advertising sales projects such as co-creation, video contests, content sponsorship (Nokia, P&G), providing support to advertising integrations (display, in-stream, home page branding), reporting ad performances to media agencies.
Pre-production and production:
* eBay Web commercial : http://www.dailymotion.com/ebay (170,000 views)
* Ferrero Tic Tac current TV & Web commercial : http://www.dailymotion.com/tictac (40,000 views + National TV ad campaign)
(Privately Held; 11-50 employees; Marketing and Advertising industry)
June 2007 — August 2007 (3 months)
Studying online markets for mobile phone and video game industries (status, consumer perception, pricing), developing first steps of a web marketing strategy for NRJ Mobile and consulting for entertainement companies
(Computer Hardware industry)
September 2006 — September 2006 (1 month)
Selling Mac hardware and software at Fnac Digitale (Paris)
Master , Management of Technology , 2006 — 2009
Specialized in online marketing, innovation, social media, e-commerce, new technology management
Exchange , Management , 2007 — 2008
Two semesters as an exchange student at McGill's Desautels Faculty of Management.
Classes in International Marketing, International Business, e-Business, Financial Accounting, Social Psychology
University Diploma (DEUG) , Economics , 2003 — 2006
Field of study: Macroeconomics, Microeconomics, National Accounts, Finance, Economic Theories