Matthieu Chéreau

Current

Producer & partner at Happy Fannie
CEO at Tigerlily

Past

Teaching assistant at Université Sorbonne-nouvelle Paris III
Lead community manager at Eyeka
Feature films selection committee member at Cannes International critics week

Quality Rater at Google
CEO at Imaginatio
Research assistant at French Ministry of Culture and Communication

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Education

Université Sorbonne Nouvelle (Paris III)
Université Paris Sorbonne (Paris IV)
University of Washington, Seattle - Business School

Institut d'Etudes politiques de Paris

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Connections

196 connections

Industry

Internet

Websites

Matthieu Chéreau’s Experience

Producer & partner

Happy Fannie

(Privately Held; Media Production industry)

March 2008 — Present (1 year 10 months)

Happy Fannie produces transmedia programmes. While producing "Supernatural Oddities" (Orange Cinema Series), we were able to grow a broad expertise on transmedia, from an artistic, technical, legal and fincancial point of view.

We produce programmes that use social medias and real events, to engage the audience more. Expert in the art of writing transmedia stories, bulding social media tools and get the best out of news online usages, we advise producers and broadcasters who need to redefine or create their programmes and reach new audiences.
CEO

Tigerlily

(Privately Held; Internet industry)

March 2007 — Present (2 years 10 months)

Brand marketing on Facebook - Applications and Services
Teaching assistant

Université Sorbonne-nouvelle Paris III

(Education Management industry)

January 2006 — July 2008 (2 years 7 months)

I taught Aesthetics.
Lead community manager

Eyeka

(Privately Held; Marketing and Advertising industry)

December 2006 — January 2008 (1 year 2 months)

Founded in 2006 by mobile and media experts, Eyeka's vision is to take a leading role in this new era. Eyeka's goal is to provide a web and mobile platform to build a community of users and partners who will create, share, comment and sell quality video and photo content. Eyeka wants to innovate the traditional media industry by promoting and redistributing that user-generated content.
Feature films selection committee member

Cannes International critics week

(Motion Pictures and Film industry)

September 2004 — September 2006 (2 years 1 month)
Quality Rater

Google

(Public Company; GOOG; Internet industry)

May 2005 — April 2006 (1 year )

Rating results and pages on the EWOK plateform
CEO

Imaginatio

(Internet industry)

2004 — 2005 (1 year )

The company was then focused on content monetisation. It has now moved forward and is focused on semantic apps. The company is now supported by the French Governement. My excellent former partner Jean-Jacques Arnal still runs it.
Research assistant

French Ministry of Culture and Communication

(Government Administration industry)

April 2003 — September 2003 (6 months)

I wrote a study published by the Ministry, which was dealing with the entertainement market for the young french public.

http://www.amazon.fr/moins-march%C3%A9-loisirs-culturels-documentaires/dp/B000WHEJF8/ref=sr_1_1?ie=UTF8&s=books&qid=1260627303&sr=8-1

Matthieu Chéreau’s Education

Université Sorbonne Nouvelle (Paris III)

Ph-D , Cinema , 2005 — 2006
Université Paris Sorbonne (Paris IV)

BA , Modern Literature , 2002 — 2003
University of Washington, Seattle - Business School

MBA , 2000 — 2001

Student at the Foster School of Business / MBA courses
Institut d'Etudes politiques de Paris

Master , Cultural management , 1998 — 2001

Activities and Societies:

Rédacteur en chef du Canard à plume, le journal littéraire de Scpo.