
CEO at RSP.FM
Paris Area, France

CEO at RSP.FM
Paris Area, France
Experience in strategic market research for a high growth company (Google), as well as e-learning strategy consulting in a context of executive education (Ashridge Business School).
(Broadcast Media industry)
July 2009 — Present (6 months)
RSP.fm is Sciences Po’s media (70 journalists, 4000 UV monthly and €25K budget ). Developed a media start up with sponsors (HSBC, CSC) and partners (Apple).
(Public Company; GOOG; Internet industry)
February 2008 — August 2008 (7 months)
Developed quantitative studies that allowed Google to measure and improve the effectiveness of its strategy in EMEA.
Lead analysis of French market for quarterly EMEA market trends presentation to the board
Conducted user satisfaction study of YouTube in 7 European countries
Lead competitive analysis (Google Maps v. Mappy) to "win for Maps in Europe"
Only analyst on early stage of first French AdWords market segmentation
Conducted a prospective study on the commercial value of branding in Google display advertizing
Compiled existing work for a research online/ purchase offline barometer with retailer Auchan
(Non-Profit; Higher Education industry)
September 2007 — February 2008 (6 months)
Consulting mission to help Ashridge reposition its E-learning offer (#1 for management exec. ed. in the UK) towards interactive learning tech
Produced client interviews, benchmarking, tech. partner research, market valuation
Implementation of conclusions + article on «Ashridge’s view of Web 2.0 in higher education»
Masters , Finance & Strategy , 2005 — 2010 (expected)
RSP Science Po's Media
Won #1 prize in the “Innovation for Sustainable Development” Trophy awarded by CapGemini