Jean Allary

Passionate about consumer psychology and motivations, marketing uses, ideas, innovations, advertising and pop culture, I'm about to graduate in a Masters degree in Branding and Advertising (CELSA, France. Top Tier Marketing & Communication School).

I've been a trainee in several businesses : a Private Equity house, an industrial leader, an advertising agency, a publishing house and a photo-engraving studio.

My interests scope from actuality, innovations & ideas, digital, design, arts to an open-minded conception of culture : literacy, painting, cinema, photography, architecture, (re)cycling, gardening and so on... I'm keen to turn my passion into an exciting job.

Jean Allary’s Specialties:

Strategic planning, IMC, Communications Planning, ideas, theorys, Graphic and Web Design, Publishing, Illustrations, Project Management, Internal and external communication (advertising and corporate), Crisis communication, PR, Benchmarking and Strategic Watch.

Jean Allary’s Experience

Junior strategist

Naked Communications

(Privately Held; Marketing and Advertising industry)

September 2008 — Present (1 year 4 months)

I'm involved in several tasks :
_ Writing our weekly note divided into some featured pieces of news, an original point of view dealing with a business issue and a few innovation charts.
_ Managing accounts : RegieObs, CorsairFly, Chanel, Pernot-Ricard, Bourjois, MTV Publicité, EDF, Armée de Terre
Communication Officer

AXA Private Equity

(Privately Held; 51-200 employees; Venture Capital & Private Equity industry)

February 2008 — September 2008 (8 months)

I was involved in different tasks of internal and external communication : publishing, advertising, newsletters and press releases.
I went to the London office during summer to improve my english and write couple of press analysis.
Corporate communication trainee

Solvay

(Privately Held; 10,001 or more employees; SLVYY; Chemicals industry)

March 2007 — September 2007 (7 months)

I was involved in different tasks of internal communication : meetings, conferences, newsletters, webzine, blogging, making posters, flash and gif motions, push emails.

I also worked on an incentive action : how employees could integrate sustainable development to their job.
Projet Manager

Cassi Edition

(Privately Held; 1-10 employees; Publishing industry)

April 2006 — September 2006 (6 months)

I ran several book projects :
_ a French movie star monography
_ a cookbook recipe and
_ two manuals dealing with pregnancy and education. I also did illustrations for these two books.
Junior Art Director

EURO RSCG COMPAGNIE

(Privately Held; 201-500 employees; Marketing and Advertising industry)

April 2005 — June 2005 (3 months)

Trainee in the creation department, i worked on several budgets :
_ Reims Méropole : cities' visual identity gathered in one signel logo
_ a cultural products chain : E.Leclerc cultural centers. How the catalogue could me more readable ? We've chosen a world-wide thematic, displaying goods according to geographical regions.
_ Printed campaign to Lorraine's tourist home aiming in luring people.
_ a drugstore chain : ToutFaire
Junior graphic designer

Design'Creation

(Printing industry)

July 2004 — July 2004 (1 month)

For my first internship, i assisted employees of a photo-engraving studio in everyday tasks : data entry, dropouts, layouts…

Jean Allary’s Education

CELSA - Ecole des hautes études en sciences de l'information et de la communication

Marketing, Advertising, Communications 2006 — 2009
Université de La Rochelle

Degree , Litterature, Culture, Medias , 2005 — 2006
Université Nancy 2

Technical degree , Information, Communication, Advertising , 2003 — 2005

Activities and Societies:

Graphic Design, project management, benchmarking and strategic watch.
Lycée Pierre Bayen

Additional Information

Jean Allary’s Websites:

Jean Allary’s Interests:

Marketing, consumer behavior, communication, ads, High-tech, graphic design, cinema, litterature, comic books, arts, snowboarding, jogging, cooking, gardening

Jean Allary’s Groups:

Advertising Professional
CELSA
Strategic Planning Professionals
Né Kid [NAY-kid], n.n(!). - le rejeton français de la famille Naked Communications
hi, we're naked
Chasseurs de Tendances
Communications Planning Association