Hugo Cousin

Current

Professor at Business Schools (ISC & EGE)
E-Government Manager at Ministère de la Justice

Past

E-business Manager at Michael Page International
Web Project Manager at Smartline Systems
Web Project Manager at Business Interactif

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Education

Ecole de Guerre Economique
Institut Supérieur du Commerce
Ecole Franco-Allemande de Commerce et d’Industrie (EFACI)

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Recommended

4 people have recommended Hugo

Connections

217 connections

Industry

Internet

Websites

Hugo Cousin’s Summary

Social media strategist with substantial e-business project coordination experience. High premium on developing competitive intelligence policies in French, German or English. Focus on strategic monitoring, word-of-mouth marketing and social media intelligence.

Hugo Cousin’s Specialties:

Strategic Counsel
· International marketing
· Brand messaging and positioning
· Online community development
· Social media strategies

Competitive Intelligence
· Public Relations
· Influence & Lobbying
· Competitive monitoring
· Crisis management

E-business
· Web project management
· eCommerce
· Microsites and landing pages
· Rich-media content development

Online Marketing
· SEO/SEM
· Online advertising
· Email design and management
· Campaign/audience measurement

Hugo Cousin’s Experience

Professor

Business Schools (ISC & EGE)

(Non-Profit; Education Management industry)

January 2009 — Present (1 year )

Teaching "Web 2.0 and Competitive Intelligence" : social media intelligence, strategic monitoring, influence, corporate communication, communities, crisis management.
E-Government Manager

Ministère de la Justice

(Government Agency; Government Administration industry)

January 2008 — Present (2 years )

To enforce the law and defend the interests of France according to the law; to ensure public safety against threats foreign and domestic; to provide national leadership in preventing and controlling crime; to seek just punishment for those guilty of unlawful behavior; and to ensure fair and impartial administration of justice for all.
E-business Manager

Michael Page International

(Public Company; MPI.L; Staffing and Recruiting industry)

January 2006 — December 2007 (2 years )

Michael Page is one of the world's leading professional recruitment consultancies, specialising in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
Web Project Manager

Smartline Systems

(Internet industry)

July 2004 — December 2005 (1 year 6 months)

As a Master Reseller, Smartline Systems delivers the
complete process, proven structure and solid
foundation to run a long-term and successful SMB
business with on demand solutions.
Web Project Manager

Business Interactif

(Privately Held; BNS; Internet industry)

January 2003 — August 2003 (8 months)

E-commerce or brand sites, animation plans, usability, traffic and audience optimizing, data analysis, selection and implementation of technical or mobile solutions, Business Interactif is effective on all levels in order to better manage the multi-channel client relationship.

Hugo Cousin’s Education

Ecole de Guerre Economique

Master , Competitive Intelligence , 2003 — 2004
Institut Supérieur du Commerce

Bac +5 , 2000 — 2003
Ecole Franco-Allemande de Commerce et d’Industrie (EFACI)

Bac + 2 , European Business , 1998 — 2000

Additional Information

Hugo Cousin’s Websites:

Hugo Cousin’s Interests:

competitive intelligence, web 2.0, buzz marketing, professional networking, tennis, digital photography, reading novels, travelling, e-government

Hugo Cousin’s Groups:

VeilleLAB : réseau des professionnels de l'information (Fondateur)
Association Ecole de Guerre Economique (AEGE) (Membre du bureau)
Association Etudiants Institut Supérieur du Commerce (AEISC) (Adhérent)