
Founder & CEO at Smartdate
Paris Area, France

Founder & CEO at Smartdate
Paris Area, France
(Partnership; Internet industry)
December 2009 — Present (1 month)
Online dating is old news.
Start 2010 with Smartdate.
Discover an easier, more authentic way to meet people online:
* Get a full profile up in a few clicks and don’t worry about updating it
* Find your perfect match with the revolutionary SmartSearch
* Connect with single friends of your Facebook friends
(Privately Held; Internet industry)
2005 — Present (4 years )
Online matchmaking service, based on a personality test - market leader (18 million members in 35 countries): www.be2.fr
> N°1 French matchmaking site since Aug 2007 (unique visitors, reach & members, source Comscore, Nielsen) - 20.000 new members a day
> N°2 French Personals/Dating service after Meetic (unique visitors, reach & members, source Comscore, Nielsen Mar 2009)
> Fastest growth on French Market in Personals/Dating category since 2007
> Fastest growth on Belgian Market in Personals/Dating category since July 2008
* Full P&L and operational budgeting
* In charge of marketing strategy and budget
* Media buying and ad agency relationship
* Distribution deals
* Content management and campaign creation
* In charge of the affiliation programmes, Search Engine Marketing & Optimization, buzz marketing …
* Online and offline marketing expertise
(Media Production industry)
2003 — 2005 (2 years )
* Internet Consulting: ergonomics and monetization of contents, Social Media Marketing, Affiliation program set-up, SEM & SEO consulting
* Conceived 5 original TV show projects (Dating / Entertainment shows) and negotiated with potential broadcasters in France and in the USA
* Developed TV shows in France (Canal+ from Sept 04 to June 05) and in the US (Telepictures)
(Public Company; TRLY; Internet industry)
2000 — 2003 (3 years )
* Marketed and sold specific communication tools on the Lycos Network
* Created new advertising solutions for the Network
* Worked on strategic development of new products and editorial content to improve profitability: Travel & Auto Channels, Love@Lycos, SMS & Ringtones…
(Privately Held; 11-50 employees; Online Media industry)
1999 — 2000 (1 year )
HEC Entrepreneurs 1996 — 1999
- Completed seven entrepreneurial management training missions working directly for CEOs of partner companies (such as Publicis, Cartier, and BNP Paribas) in areas of strategic consulting, communications, and mergers & acquisitions
Social Networks, Online Dating, US TV series, Politics, Tennis, Skiing
HEC
HEC Entrepreneurs