
Founder & CEO Glam.fr - Internet search & online advertising veteran (Lotus123/IBM, Microsoft, Altavista/Yahoo!, AOL)
Paris Area, France

Founder & CEO Glam.fr - Internet search & online advertising veteran (Lotus123/IBM, Microsoft, Altavista/Yahoo!, AOL)
Paris Area, France
User-obsessed and Competition-paranoid Search Veteran and Business Professional with 14 years experience planning, building, taking to market and monetizing Consumer Web services & online advertising solutions with Microsoft, AOL Search, Altavista and Infospace. Product Leader with proven track record in product strategy, planning, management and marketing with the unique combination of strategic vision and tactical skills. Bilingual English/French.
Product strategy, planning and management, positioning, differentiation, target markets, messaging, traffic acquisition, monetization.
Online Consumer Web services, portals, social networks and communities
Online Advertising: Search Engine Optimization (SEO), Search Engine Marketing (SEM), analytics, social Marketing, sentiment analysis & reputation management, local SMB online advertising and landing pages.
(Internet industry)
October 2000 — Present (9 years 3 months)
Glam.fr est une plateforme de vertical social media offrant aux individus et organisations showrooms de talents, outils de productivités et branding personel, espaces de communications et ecommerce storefronts.
Our vision is to evolve Web engagement into individual talents and media showrooms, personal productivity, communication and branding management platforms, and transactional ecommerce storefronts.
Glam's verticals include:
. http://www.GlamFree.com: freelances communication pour annonceurs et agences
. http://www.GlamShows.com: artistes du spectacle vivant pour agences événementiel
. http://www.GlamAct.com: comediens et comediennes pour agence de casting et production
. http://www.GlamSpeak.com: conférenciers et animateurs pour conventions, séminaires, conférences, congrès, lancements de produits, événements festifs, soirées, festivals etc
. http://www.GlamCom.com: célébrités pour marques
Our goal is to extend the technology to many more verticals and localize the platform. The Glam One platform is already available as a white lable enterprise solution to deploy your own talent and advertising network.
The Glam architecture is built on innovative, original and integrated best of brid open source standards. Better, different, disruptive, socially-integrated, real time and in-synch with the market.
(Internet industry)
July 1998 — Present (11 years 6 months)
Consulting in online Consumer Web services, portals, social networks and communities: product strategy, planning and management, positioning, differentiation, target markets, messaging and traffic acquisition.
Consulting in Online Advertising: Search Engine Optimization (SEO), Search Engine Marketing (SEM), Landing Pages, Analytics, Social Marketing, Sentiment analysis & Reputation management, Local SMB online advertising.
(Public Company; TWX; Internet industry)
October 2004 — June 2007 (2 years 9 months)
Responsible for identifying and evangelizing AOL Search awareness, audience, product engagement growth opportunities for AOL's $500MM+ search business.
(Privately Held; CMGI; Internet industry)
June 1999 — March 2001 (1 year 10 months)
Led AltaVista search product marketing management team including recruiting and managing 10 product managers and producers.
(Public Company; MSFT; Computer Software industry)
October 1996 — July 1999 (2 years 10 months)
Contributed to defining Microsoft’s product vision for the next line of Home Productivity Offerings (Works, Home Essentials, Money, Investor.com, Encarta, Bookshelf, Internet Explorer, Expedia.com, MSN portals, and integration of online properties).
MBA , Marketing , 1993 — 2012 (expected)
BBA , Marketing & International Finance , 1989 — 1992
Marketing 1989 — 1990
Analytical economics 1987 — 1988
Social search, Web 2.0, user interaction models and mashups, personalization, verticalization, API-driven syndication and distribution models, computational linguistic, data mining, sentiment analysis. Search engine technology, consumer search & information retrieval, Online advertising, behavioral and contextual targeting, paid search, SEO and SEM, econometrics, buzz monitoring, sentiment analysis, social networking application such as collaborative tag-retory building and ranking.
Publications
. Search Engine Land, The Impending Social Search Inflection Point
. Search Engine Watch, Paid Search Programs Finally Growing Up
. Search Engine Watch, What's it Going to Take to Beat Google?
. Global Marketing, in Marketing, N. Turgeon, Ph.D., 1990
. International Sponsoring (co-author), 1995